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Cuvee Collection
  • Brilliant Earth Atlanta showroom exterior
  • Brilliant Earth Atlanta showroom exterior
  • Jewelry specialist meeting with engagement ring customers
  • Loose diamonds of varying carats on hand
  • Distinctive diamond engagement rings in yellow gold, rose gold, and white gold

Your Gold Coast Experience

A luxury lover's haven, Gold Coast is not far from the Lake Michigan shoreline and is home to picture-perfect streets of historic mansions, high-end boutiques, and celebrity favorited restaurants.

The health, safety and wellbeing of our community is of the utmost important to us. We are following state and local government and health guidelines and continue to adjust local procedures accordingly.

Enjoy personalized consultation and guidance in a one-on-one appointment. You will meet with one of our jewelry specialists for a fun, relaxing, and educational experience.

Learn about the 4C's in a fun, low pressure environment. We'll walk through the types of precious metals, diamond and gemstone qualities, and ring styles to discover what you love most.

Appointments are curated based on your individual preferences. Using our showroom designs as a guide, your jewelry specialist will walk you through the process of creating your one-of-a-kind ring or finding the perfect piece of jewelry.

Our Locations


Visit most of our locations by appointment only

Visit most of our locations by appointment only

Couple enjoying personalized video consultation

virtual try onVirtual

Our virtual appointments bring the Brilliant Earth experience to the comfort of your home. Receive expert advice on everything engagement rings, wedding rings, and fine jewelry in your personalized video consultation with one of our jewelry specialists.

Book a Virtual Appointment

Chicago Showroom FAQ

Our Chicago store is committed to providing a safe and comfortable experience for our guests. To maintain social distancing, we have limited the number of guests in the Chicago store to two people per appointment. We have also implemented additional measures, including installing barriers at appointment stations.
Our jewelry stores are designed for two people per appointment. We cannot accommodate groups larger than two people or pets at our appointments.
We are one block west of Michigan Ave, and accessible by many bus routes. We are also in between Chicago Ave & Division St, which are also optimal bus routes. If you take the "L", the Chicago Red Line stop or the Division Red Line stop are equidistant from our jewelry store.
Street parking is limited on and around Oak St. There are three valet companies on the block, and if you cannot find street parking these tend to be more economical than a garage. We also recommend using the app SpotHero to help find parking in our area for competitive rates.
Our Chicago store has samples of most of our styles in white gold, size 6 or 9, and set with a round center gemstone. If we don't have a sample of your specific combination in our Chicago store, your consultant will be able to mock-up a visual representation of your perfect ring. If you have a specific ring or style in mind, please contact us in advance of your appointment to see if we can accommodate: 312.265.6980.
Most of our rings are made-to-order, so you can expect to receive your ring approximately two weeks after placing your order. We do offer alternative options if you need a ring sooner. If that is the case, please call our Chicago jewelry store in advance of your appointment so we can plan accordingly: 312.265.6980.
Our Chicago jewelry store is located at 34 E Oak St. Fl 2, Chicago, IL 60611. You will find us just off the corner of Rush Street. If the door is locked, please use the call box to let us know you’re here.
We love when customers drop in! We do our best to accommodate walk-ins as quickly as possible. To ensure we have a consultant available to meet with you upon arrival, we recommend you book an appointment in advance.

Chicago Reviews

My boyfriend and I came in for an appointment this morning to look at engagement rings. We worked with Emily and she was INCREDIBLE. She was so friendly and understood exactly what we were looking for. She was so honest when we were looking at stones and never tried to upsell us on anything. I'd recommend her to anyone looking for an easy-going and fun ring shopping experience. Thanks, Emily!

Melissa M.

From start to finish, my partner and I were blown away. Erin was incredible, so incredible that we fell in love with the FIRST RING she pulled for us. Price ranges are amazing, the rings are ethical and beautiful, and the showroom handled COVID protocols flawlessly. My partner and I agreed that the day we visited and found our perfect ring is the best day we've ever had. We can't thank Brilliant Earth enough for making it so special.

Madeline L.

My fiancé and I have gone in to this location a few times, twice to look and pick out engagement rings and a third for our wedding bands. All of our appointments have been with Caroline and I can’t put into words how amazing she made this experience. Caroline is knowledgeable, personable, and gives the perfect amount of guidance. She helped us so much throughout this process by showing us all different styles but also showing how to go online and pick out the diamonds ourself.

Claudia S.

Other Questions?

We are here 24/7 to help with any questions you may have. For quick answers to your questions, please visit our Frequently Asked Questions.