Minneapolis - Edina Jewelry Store

In the Minneapolis – Edina showroom, you’ll find a wide selection of our fine jewelry and bridal designs, not our entire assortment. To help you find the perfect piece, we offer primarily white gold samples crafted in women’s size 6 or 7 and men’s size 9 or 10. If there is a specific style you’d like to see, book an appointment and let us know. We’ll do our best to accommodate your request.

We strongly suggest booking an appointment at our Minneapolis – Edina showroom, as walk-ins are subject to availability. If you do walk in to visit us and an appointment isn’t available, we’ll happily book you for a later date and you’re welcome to browse jewelry within our showroom lobby space. Please note that appointments are required in order to view loose diamonds and gemstones.

Our engagement ring appointments are uniquely curated around you. Alongside our jewelry experts, you’ll discuss your favorite center stone type, shape, and size. Then, you’ll consider your preferred setting style, metal, and size. The experience is crafted to be fun, relaxing, and educational — so you can create your dream design. Then, in 2-3 weeks, we’ll handcraft it to perfection specifically for you.

Most fine jewelry within our showroom is available for same-day purchase. Depending on availability, we also offer some our most popular rings preset with lab diamond center stones for same-day purchase. Our Design Your Own rings are handcrafted-to-order and deliver in 2-3 weeks.

You are welcome to visit our showroom lobby to try on a select assortment of rings and fine jewelry. This is the perfect first step to learning about Brilliant Earth and determining your preferences in design, setting style, or center stone shape. Please note that appointments are required in order to view loose diamonds and gemstones.

We’re happy to welcome two people per appointment.

We welcome service animals only.

Complimentary parking is available in several locations. Our space is closest to the North Ramp which is accessible from Market Street.

Our Minneapolis – Edina jewelry store is located at 3922 West 50th Street, Suite 200, Edina, MN 55424. Our store is conveniently located in the 50th and France area. We are located on the 2nd floor, Suite 200. From 50th Street, we are across from the Edina Theater.