Jewelry Store in Atlanta – West Midtown | Brilliant Earth
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Cuvee Collection
  • Brilliant Earth Atlanta showroom exterior
  • Brilliant Earth Atlanta showroom exterior
  • Jewelry specialist meeting with engagement ring customers
  • Loose diamonds of varying carats on hand
  • Distinctive diamond engagement rings in yellow gold, rose gold, and white gold

Your West Midtown Experience

Industrially chic and only minutes from downtown, West Midtown is a bustling district of urban lofts, art galleries, live music venues, restaurants, artisanal shops, and modern architecture.

Our showrooms feature a curated collection of customizable designs – from sparkling engagement and wedding rings crafted for milestone moments to pieces of fine jewelry that amplify the everyday.

Enjoy personalized consultation and guidance in a one-on-one appointment. You will meet with one of our jewelry specialists for a fun, relaxing, and educational experience.

Learn about the 4C's in a fun, low pressure environment. We'll walk through the types of precious metals, diamond and gemstone qualities, and ring styles to discover what you love most.

Appointments are curated based on your individual preferences. Using our showroom designs as a guide, your jewelry specialist will walk you through the process of creating your one-of-a-kind ring or finding the perfect piece of jewelry.

Our Locations


Visit most of our locations by appointment only

Visit most of our locations by appointment only

Couple enjoying personalized video consultation

virtual try onVirtual

Our virtual appointments bring the Brilliant Earth experience to the comfort of your home. Receive expert advice on everything engagement rings, wedding rings, and fine jewelry in your personalized video consultation with one of our jewelry specialists.

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Atlanta - West Midtown Showroom FAQ

We’re happy to welcome two people per appointment.
Our engagement ring appointments are uniquely curated around you. Alongside our jewelry experts, you’ll discuss your favorite center stone type, shape, and size. Then, you’ll consider your preferred setting style, metal, and size. The experience is crafted to be fun, relaxing, and educational — so you can create your dream design. Then, in 2-3 weeks, we’ll handcraft it to perfection specifically for you.
Most fine jewelry within our showroom is available for same-day purchase. Depending on availability, we also offer some our most popular rings preset with lab diamond center stones for same-day purchase. Our Design Your Own rings are handcrafted-to-order and deliver in 2-3 weeks.
In the Atlanta – West Midtown showroom, you’ll find a wide selection of our fine jewelry and bridal designs, not our entire assortment. To help you find the perfect piece, we offer primarily white gold samples crafted in women’s size 6 or 7 and men’s size 9 or 10. If there is a specific style you’d like to see, book an appointment and let us know. We’ll do our best to accommodate your request.
You are welcome to visit our showroom lobby to try on a select assortment of rings and fine jewelry. This is the perfect first step to learning about Brilliant Earth and determining your preferences in design, setting style, or center stone shape. Please note that appointments are required to view loose diamonds and gemstones.
We strongly suggest booking an appointment at our Atlanta – West Midtown showroom, as walk-ins are subject to availability. If you do walk in to visit us and an appointment isn’t available, we’ll happily book you for a later date and you’re welcome to browse jewelry within our showroom lobby space. Please note that appointments are required to view loose diamonds and gemstones.
The entrance to the parking garage is at 691 14th Street. From the parking garage, follow the signs and take the stairs or elevator up to street level.
Our Atlanta – West Midtown jewelry store is located at 691 14th St. NW Ste A, Atlanta, GA 30318. You will find us located just off the corner of 14th Street and Howell Mill Road and directly across the street from Westside Provisions District. The entrance to the showroom is on Howell Mill Road.

Atlanta Reviews

Have purchased Brilliant earth jewelry in the past and the customer service has been amazing! Recently went for a ring appointment and was really impressed. Staff was really nice and was not pushy at all to purchase same day. Kimberly helped us out and answered every question we had and showed us many options. She helped us find the ring!

Garrett S.

We had an appointment to look at engagement rings and to learn more about the purchasing process, and it could not have gone any better! I was able to see a wide variety of settings and we learned a lot about the characteristics of diamonds. Our specialist also took time to map out what characteristics we should look for to ensure that we are getting the best value for our money when we do purchase the actual ring. We were not intending on purchasing a ring the day we went, but do keep in mind that you cannot purchase in store. Could not recommend this jeweler enough!

Sydney W.

Such kind, considerate people that work at this location. They are always exceptionally friendly as soon as you walk through the door and make sure all of your questions are answered. I absolutely adore my engagement ring purchased here. My fiancé, Adam, and I have worked with Jeffrey every time we’ve been and couldn’t have better things to say!

Summer M.

Other Questions?

We are here 24/7 to help with any questions you may have. For quick answers to your questions, please visit our Frequently Asked Questions.