We’re excited to announce the next step forward in our commitment to transparency and responsible sourcing, a partnership with Everledger, a leading emerging technology enterprise that uses blockchain technology to securely track and trace the provenance of high-value assets.
Together, we aim to implement a system for our supply chain to provide stakeholders with an immutable history of authenticity and ownership.
This strategic partnership jumpstarts the process of defining next-generation standards in the jewelry industry, and is a continuation of our leadership in promoting transparency and responsibility, including going above and beyond the current industry standards to offer Beyond Conflict Free Diamonds™ with a listed country of origin. Everledger’s cutting-edge blockchain-based technology solution will be integrated with our supply chain to seamlessly and securely track gemstone origin, and provide greater consumer assurance for responsible practices.
This partnership comes at a particularly critical time for the diamond industry, given renewed criticism of the limited impact of the industry’s Kimberley Process (KP) certification, which narrowly defines conflict diamonds and fails to address more prevalent human rights abuses, including violence, worker exploitation, and environmental degradation. When we visited the KP Plenary in December, we came away with skepticism that the KP will be the driver of an ethical diamond trade.
Carrie George, our Director of Responsible Sourcing, said in a statement, “Brilliant Earth has always been an advocate for transparency and change, and our partnership with Everledger demonstrates our latest step in reaching for the highest standards possible in the jewelry industry. By integrating Everledger’s blockchain-based solution platform into our current processes, we hope to establish a new standard for addressing social and environmental issues related to mining and manufacturing of gemstones and precious metals.”
Everledger’s leading work in enabling transparency along the supply chain will support and move forward our mission to cultivate a more ethical, transparent and sustainable jewelry industry. Together, we will be piloting multiple aspects of the Brilliant Earth supply chain to be on Everledger’s blockchain-based solution platform, with the goal of eventually expanding beyond diamonds into precious metals and colored gemstones.
Everledger’s Founder & CEO , Leanne Kemp, shared: “We strongly believe that collaborating with key industry stakeholders like Brilliant Earth aligns well with Everledger’s commitment to enable transparency along the global markets’ supply chain, build trust amongst stakeholders, and provide visibility on sustainability and ethical sourcing issues,.”