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our story

Brilliant Earth provides fine jewelry from ethical, pure sources— jewelry that you can truly be proud to wear.

Who We Are

Beautiful jewelry, inside and out

Founded in 2005, Brilliant Earth is devoted to cultivating a more ethical, transparent, and sustainable jewelry industry.

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Our Ethical Practices

Responsibility. Traceability. Compassion

Only .01% of the world's diamonds meet Brilliant Earth's standards for pure sourcing and exceptional quality.

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Giving Back

Your choices make a difference

We donate 5% of our profits to transform the lives of those who have been harmed by the diamond industry.

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Behind the sparkle, the jewelry industry is plagued by human rights abuses and environmental destruction. Brilliant Earth is passionate about reforming harmful industry practices to create a brighter future.

DIAMONDS

Diamonds are tied to a history of human rights abuses and poverty. The industry's current "conflict free" standard does nothing to address ongoing violence, worker exploitation, and child labor.

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GOLD & PLATINUM

Dirty gold mining devastates the environment, leaving behind massive amounts of mercury, cyanide, and rubble. These poisons seep into water and air across the world, putting millions at risk.

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COLORED GEMSTONES

Colored gemstone mining communities are suffering from poor safety standards and corruption that devastates local economies. A lack of government regulation allows untraceable gems to enter US markets freely.

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  • Three Approaches to Responsible Jewelry

    Three Approaches to Responsible Jewelry

    Most people who work in the jewelry industry would agree that the industry has a duty to act responsibly. Making beautiful jewelry is important, but... Read More

  • 8 Reasons Why Diamond Traceability is So Important

    8 Reasons Why Diamond Traceability is So Important

    It’s typical to know whether a bottle of wine is from France, California, or some other place. Whether that wild salmon in your supermarket came... Read More