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Quality & Affordability

Are ethical diamonds the same quality?

Buying an ethically-sourced diamond does not mean compromising on quality.

Diamonds from Canada, Namibia, Botswana, Russia, and South Africa meet the highest labor and environmental standards. They are also known for their exceptional quality.Ethically-sourced
diamonds are
guaranteed to
originate from
socially and
But it should be emphasized that the quality of an individual diamond depends on objective characteristics such cut, clarity, color, and carat weight. When considering diamonds greater than 0.30 carats, make sure the diamond has an independent lab grading report from a leading gem lab.

Are ethically-sourced diamonds easy to find?

Ethical choices are available from select retailers.

A broad selection of ethically-sourced diamonds is available today through verified suppliers, such as Brilliant Earth. Canadian diamonds remained undiscovered well into the last century. When they were eventually discovered, special priority was placed on negotiating mutually beneficial agreements with local indigenous populations and respecting the Arctic environment. A broad inventory of high quality Canadian diamonds is currently available in popular shapes and sizes. Additional sources of ethically-sourced diamonds are available from Namibia, Botswana, Russia, and South Africa, where diamonds are fully verified to be mined, cut, and polished using responsible labor and environmental practices.

Look for low prices.

Choosing an ethically-sourced diamond does not mean higher prices. Brilliant Earth offers excellent value by providing our socially conscious jewelry at the lowest possible price, generally lower than many traditional jewelry retailers offer for standard jewelry.



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