Our Goals

Our goal at Brilliant Earth is to make jewelry as beautiful as it can be. We are passionate about cultivating a more ethical, transparent, and sustainable jewelry industry.

Brilliant Earth's mission focuses on three important facets:

Providing Quality

Brilliant Earth provides the highest quality jewelry originating from pure sources and harvested using socially responsible practices.

Fostering Change

Brilliant Earth provides education about the social and environmental issues affecting the jewelry industry and identifies ways to help.

Promoting Growth

Brilliant Earth supports underdeveloped communities ravaged by the jewelry industry by donating a share of our profits.

Our Values

Brilliant Earth believes that luxury goods need not come at great human or environmental cost.

Awareness

Aware consumers make informed choices. We work with nonprofit agencies to provide comprehensive and objective information about our industry. We believe that through their purchases, our customers will drive the future of the jewelry industry.

Community

We donate 5% of our profits to help communities who have suffered from unethical practices in the jewelry industry. We strive to create a long-term and sustainable approach to community development.

Respect

We believe in promoting socially responsible business practices that respect human beings and the environment. We endeavor to treat all individuals with respect, both inside and outside the company.