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Wedding Emergency Kit

Introducing Our Infographic on Blood Diamonds

Why do so many couples care about where their diamonds come from? Maybe the best answer to that question is that many diamonds are tainted by bloodshed and violence. But the ethical problems facing the diamond industry run deep, and are more varied than some people realize. In too many ways, diamond mining contributes to the exploitation of people and the environment.


We’ve brought together some of the key facts you should know about unethical diamond mining in the infographic below. To learn more, please see our Conflict Diamond Issues page.


Click on the infographic below to make it larger.


Blood Diamond Infographic


Want to share this message?  To embed the infographic on your site, just paste the following code on your page:



Hannah Atkinson Says:
April 22nd, 2013 at 7:25 am

Thank you so much for posting this info on your site!! I’ve been passionate about conflict free diamonds for a while now and have tried to spread the word to other people. Sadly, most people think it’s a myth and say that no jewelry store would sell diamonds that were unethically sourced.

My b/f visited every major jewelry store in our city and asked each one if the carried conflict free diamonds, they of course talked to him all about the Kimberley Process but couldn’t say whether they had diamonds that were carefully tracked from start to finish. It’s sad but most people don’t understand or don’t WANT to understand.

I’m spreading the word one person at a time! 🙂 And my b/f has agreed to purchase the engagement and wedding ring from Brilliant Earth when the time comes. He def thought all this was a crock until he did his own research. 🙂

Thank you for what you do as a company!

Dorothy Says:
April 22nd, 2013 at 8:20 am

I thought I was well versed regarding conflict free diamonds.I didn’t know half of what your email shared. Thank you for sending it to me. I will definitely share it on my facebook page.

Brittany Says:
April 22nd, 2013 at 8:57 am

this is great information and no many people realize where their diamonds come from nor do they realize the damage it causes.

B. Earth Says:
April 25th, 2013 at 3:35 pm

@Hannah You’re more than welcome! It’s awesome to hear that you and your boyfriend are asking the right questions at jewelers and demanding more specific answers.

B. Earth Says:
April 25th, 2013 at 3:36 pm

@Dorothy We’re so glad you found it valuable, and thank you for sharing the message!

B. Earth Says:
April 25th, 2013 at 3:38 pm

@Brittany That is unfortunately true, though we’re seeing growing awareness – more and more people are conscious about conflict diamonds and truly care where their diamond comes from. We’re hopeful the message will continue to spread!

Mads Says:
April 29th, 2013 at 12:08 am

Fantastic infographic. I really like the way you have designed it, especially with the color scheme and the photos at the bottom.

It looks much better than my diamond infographic: http://www.smykker.me/top-10-biggest-and-most-famous-diamonds-ever/

Roger Says:
November 15th, 2015 at 2:03 pm

Some people can’t believe that jewelers wouldn’t sell diamonds tainted by violence? I’m sorry but I can’t believe that any diamond sold in the west wasn’t procured without some exploitation of those that go out and do the mining. Jobs, healthcare, water, education and lots of smiles. It’s rubbish. These guys get paid next to nothing so American princesses can have big shiny rings, white weddings and happy ever after. The whole diamond industry is another illusion of happiness sold to the man on the street and demanded by his lady. Skip the diamond and take her on a nice trip to Europe or somewhere. Say goodbye to diamonds.

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